Pirelli PZERO Pirelli enters the world of clothing design and eyewear with the P-zero project. Leaving aside fashion formulae and seasonal tendencies, after two years of research, Pirelli?s experts have come up with a selection of unique styles and eyewear products. In doing so the P-zero design project exemplifies Pirelli hallmarks of, custom-made quality and the highest levels of performance in it products. Pirelli P-zero sunglasses are a mix of innovation and cutting-edge materials that evoke Pirelli's industrial spirit. Pirelli P-zero, presents the first prescription glasses where the radial tyre tread is the undisputed protagonist. While Hi-tech chroming offsets the soft lines in gold and metallic shades for women. Square forms and industrial tones characterise the men's and unisex models. With details in rubber and streamlined lines for perfect hold and grip combined with the utilization of innovative materials borrowed from industrial design, Pirelli embodies the power and dynamism of fresh new style. Completing the collection that has recently debuted with sunglasses starring tyre treads.
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